Information about the Project Leader

African Eagle Advertising Graphics is a new print brokerage firm, formed as a Close Corporation cc. The owner has 20 years experience in advertising and extensive experience in the printing industry. He is a specialist in his field, yet considers himself a life-long learner.

We will offer printing services for a wide range of print media, including screen-printing, litho printing, digital printing, vinyl cutting, web design and number plates. Our goal is to serve all the printing needs for each company, government department and local business we work with, in other words, to be a one-stop-shop. While our services, product quality and prices will be excellent, our marketing strategy focuses on building long-term relationships with our customers. Our target market, Mitchell’s Plain and Strandfontein, having a population of over 2 million people, is growing daily. We anticipate to capture 2% of the market and develop by 1% per annum. As a developing country, we are part of the international community. Therefore we plan on working on the global market from our first day of business by making full use of the internet to keep in contact with the rest of the world. Technology will always take us to the next level.

By focusing on its commitment to helping businesses obtain the printing products and services they need, African Eagle Advertising Graphics will increase its sales to more than R1.5 million in three years, while improving the gross margin. African Eagle Advertising Graphics will distinguish themselves by reinforcing reliability and expertise with competitive pricing.

We hope to employ 10 people for starters and a 20 people at the end of the year

African Eagle Advertising Graphics is dedicated to helping businesses obtain the printing products and services they need. African Eagle Advertising Graphics offers a high level of practical experience, know-how and a network of industry contacts, so clients save money and time by allowing a printing professional to handle their printing needs. Very few print shops poses all the equipment and products that most businesses require for all of their printing needs. They rely on the knowledge of a professional that can provide one-stop shopping for all services, paper, bindery, and graphics at a reasonable cost, while overseeing the printing process to ensure the highest quality possible.

African Eagle Advertising Graphics is such a vendor. We make it our number one goal that our clients receive the quality of printing they need, with maximum efficiency and reliability. By providing fast response, expertise, and high-quality solutions, African Eagle Advertising Graphics generates satisfied and subsequently repeat customers. This provides a stable retainer base that creates consistent profits.